The strategic choices of our fair business
...By using the theory of strategic management, the author thoroughly analyzes the necessity and significance in the enforcement of the strategic management and also describes the main content of the strategic net of our fair business in form of chart and graph. The second part is the general description of the fair businesss. Firstly, the author explains the meaning of fair and fair business. Then, the author further explains the current management situation of our fair business in the view of its characters. Its distribution and the types and structures of its commodity. Lastly, the inner and exterior management environments of the fair business are discussed. The third part is on the strategic choices of the fair business. Firstly, the author points out the three main factors that would affect the fair business to make their choices, i.e. industry, market, and soft and hard facilities. Secondly, the author divides the fair business into four stages, i.e. establishment, development, maturity and declining. Thirdly, the author classifies the fair business into four types, i.e. market guide, market challenge, market follow and market completement as its different competitive rank. Lastly, the author analyzes the fair business in different areas. The author compares the fair business in five economical belts i.e. Bohai Sea coastal fair economy belt, ...