Sweatshop labour - Nike
...er to improve their performance on social responsibility. Give brief reasons for your answer. Using the four models of public relations as a framework (Grunig and Hunt 1984), discuss the approach to public relations now being taken by Nike and Gap. How was the way public relations is practices by activist groups like No Swat changed in recent years (Top brands admit to sweatshop abuses 2005)?Nike Corp. is a well established profitable organization Why are companies like Nike and Gap apparently changing their attitude to the use of sweatshop labour? What is the significance of the issue for public relations? Discuss the comment by Hannah Jones, Nike’s vice-president of corporate responsibility, that for many years the company saw sweatshops as “just a PR problem”.Public Relations – Individual Assignment From Nike’s perspective, identify the key publics the company should take into account in order to improve its reputation in the area of social responsibility. Give brief reasons for your answer. Nike Corp. is a well established profitable organization Why are companies like Nike and Gap apparently changing their attitude to the use of sweatshop labour? What is the significance of the issue for public relations? Discuss the comment by Hannah Jones, Nike’s vice-president of corporate responsibility, that for many years the company saw sweatshops as “just a PR problem” (Stevenson 2005) Imagine you are advising Nike or Gap on corporate-level public relations. Identify the key publics the companies should take into account in ord...