Marketing mix
...duct and from that it will be easy for the product consumers to read for instance the type of product, ingredients and the manufacturing and expiry date in this matter. Basically it makes it more user friendly and eye catching. 5. There are a number of Product Mix Strategies that a company may choose. Select one and discuss in detail. • Expansion of the product range • Alterations of existing products • Take the product line off the market • Simply the product range The infinite product range of the KDD Company because it is mainly producing the milk and juices so in my opinion the customers and I cannot live with out these products. 6. Select a product of your choice. Discuss the 4 P’s in the relation to the product chosen. • Product: is the diary industry milk and cheese • Price: would be priced low because it is a main product needed to the consumers. • Promotion: the advertising campaign will be in the radios and televisions. • Placement: the place of the company is in Wafra because it is a place with grass for the cows. 7. The marketing mix for services is said it have seven elements (or P’s). What are these elements and relate these to the service of your choice. • Product: is the diary industry milk and cheese • Price: would be priced low because it is a main product needed to the consumers. • Promotion: the advertising campaign will be in the radios and televisions. • Placement: the place of the company is in Wafra because it is a place with grass for the cows. • People: People witch will be involved in the consumption of the service will take a great part in the business and a big part in the marketing mix. Consumers often add important value to the total product or service offering. • Process: method, mechanism and current behaviors which services are inspired are necessary elements of the marketing strategy. • Physical evidence: The skills and surroundings in which the services is delivered, both touchable goods that help to communicate and perform the service. Describable experiences of the existing customers. 8. There are a n...