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Eecutive Summary
The Taco Bell Corporation is well positioned to continue to be a strong and expanding presence in the highly competitive fast food industry – if they maintain their strategic vision. ...
By treating the IT systems as tools for the staff to reach a more sophisticated industry understanding, the company can push decision making down into the organization close to the customer, while maintaining appropriate top level controls. Taco Bell’s management understands that the fundamental unit in the fast food industry is the individual location and the staff that manages that location. ... Taco Bell has created a highly trained and highly leveraged workforce by using sophisticated IT systems that gives the company the adaptability to take on new challenges and fast changing markets with maximum efficiency.
Using IT to empower staff
TACO, a powerful “smart” system tool to help with unit daily operations, is the essential system used to achieve the company goals. ... By using the capability of the knowledge based IT systems the store staff is empowered to manage the unit directly instead of relaying on superiors, who do not have the intimate familiarity with the specifics of that site. ...
An important component to the TACO system for the company is the ability to capture the corporate collective knowledge in sophisticated knowledge bases and impart it to the staff without long training periods. ... By using these “smart” decision systems, Taco Bell is able to leverage the corporate memory and empower otherwise unsuitable or untrained staff to make meaningful and correct daily operations decisions. ... Taco Bell’s competition has chosen to use extremely sophisticated IT systems to offset this by minimizing local store autonomy.
Approximate Word count = 1349
Approximate Pages = 5.4
(250 words per page double spaced)
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