ANALYSIS OF THE STATUS QUO OF OUR DOMESTIC CONTAINER LINES E MARKETING
... Barrett, the president of INTEL company pointed out: ¡°All of the commerce will become e-commerce. To every walk of life in Asia in a few years, whether to loss or win will rest with who is the best one that can make use of e-commerce. ... The traditional management thought of our domestic container lines must be changed. They should take cognizance of the importance of e-marketing and improve the competitive power by the predominance of internet. This thesis points out the main problems in existence through the analysis of status quo of our domestic container line¡¯s e-marketing.