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Nike SWOT Analysis Strengths First and foremost, Nike is the largest seller of athletic footwear and apparel in the world, generating revenues of $10,697 million in the fiscal year ending May 2003, which is an increase of 8% on the previous year. This has come about partially due to the fact that they have a powerful footwear product line-up which is constantly under review to keep consumers interested. Examples of this are the improved, yet retro Jordans and the Air Force One, which wa Wordcount = 685 More essays, termpapers, and reports about Nike Swot analyis here. This is only the first few lines of this paper. If you would like to view the entire paper you need to register here.