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I had several occasions to develop some campaignes od advertising, public relations and marketing, so that I could test my knowledge and also my ability. The good grades in this projects and the pleasure that I took while realising them were the reason to the desire for continuing to study in marketing after graduate school. ...
The reason that I want to choice marketing for my postgraduate study is that I want to develop my knowledge about strategic planning and solving problems. I want to improve my knowledge about marketing and also in marketing strategy, marketing communications, interpersonal communications, marketing research, consumer behaviour and mass communications, relationship and direct marketing. I am very interested in the part of creativity in a campaign of advertising, public relations and marketing.
Approximate Word count = 554
Approximate Pages = 2.2
(250 words per page double spaced)
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