|
“Outback Steakhouse” is an Australian steakhouse concept open for dinner only and although beef and steak items make up a good portion of the menu, the concept offers a variety of chicken, ribs, seafood, and pasta dishes. The Company’s strategy is to differentiate its restaurants by emphasizing consistently high-quality food and service, generous portions at moderate prices and a casual atmosphere suggestive of the Australian Outback. The company also enhanced the flavor of the food. They were quoted as saying that the aging public, their market, wanted bold tastes. In 1995, Outback was run by three experienced restaurant businessmen.
Approximate Word count = 386 Approximate Pages = 1.5 (250 words per page double spaced)
|
|