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Project Overview
"If you cant measure it, you cant manage it"
The Balance Scorecard approach to Strategic Management grew out of a multi-company study group, sponsored by The Nolan Norton Institute and led by its CEO, David P. ... In the Balance Scorecard financial measurements are still a critical aspect of performance but it also integrates more general measurements that help link customers, internal process, and learning and growth to long-term financial success
What you measure is what you get. ...
The basic idea of the Balance Scorecard is to focus the organization on metrics that matter as seen from a strategic point of view.
Approximate Word count = 1137
Approximate Pages = 4.5
(250 words per page double spaced)
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