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DaimlerChrysler Short Report
It is important to learn the lessons from the failures and successes of past mergers. ... One report by KPMG, a consultancy, concluded that over half of them had destroyed shareholder value, and a further third had made no difference. ... At DaimlerChrysler merger integration was pursued with Teutonic thoroughness--although not skillfully enough to avoid the loss of several key people. ...
When the merger took place DaimlerChrysler AG president James Holden .was named chief executive officer of DaimlerChrysler Corp., the North American arm of the German-American automaker, by DaimlerChrysler chairman Juergen Schrempp.
From the beginning billionaire investor Kirk Kerkorian emerged as one of DaimlerChrysler toughest critics. Kerkorian, largest Chrysler shareholder at the merger filed a $9 billion lawsuit against DaimlerChrysler in 2000, arguing that the CEO deceived investors and the Securities and Exchange Commission when he claimed the deal was a merger of equals. ... The automaker has seen the value of its stock cut in half, and today DaimlerChrysler is worth less than Daimler- Benz was worth alone before the merger.
Approximate Word count = 975
Approximate Pages = 3.9
(250 words per page double spaced)
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