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History of Levis Strauss

... Levi Strauss, the renowned owner and the pioneer of the jeans industry, once dreamed to be a man with a big name as big as his company enjoyed during and after his successful life until yesterday and certainly lived to earn handsome profits. This research paper sheds light on the history of both the founder of Levi’s and the company that came to be known as Levi Strauss & Co.

History of Levi Strauss

One of the famous names in the garment industry, Levi Strauss was the first to capitalize the California’s gold rush economic detonation and owner of one of the top American companies who is a victim of the recent economic recession. The odyssey of Levi Strauss from a young orphan to the owner of various companies and finally the founder of Levis jeans can be well comprehended and enjoyed from a discussion below:
From Levi Strauss To Levi Strauss & Co

Levi Strauss pioneer, father of the blue jeans, was born on February 26, 1829 in Bavaria, Buttenheim (Levis To Levis Co). His father Hirsch Strauss married Rebecca Haas Strauss and left this transitory world leaving behind seven innocent souls to feed in 1845 due to tuberculosis. Levi had Jacob, Jonas, Louis, Rosla and Mathilde from his stepmother and the only blood sister Fanny after the death of his mother in 1847 (Levis To Levis Co). He along with Fanny left for New York to meet his brother, Jonas and Jacob, who were by then well established textile wholesalers and tailors of repute and were minting money (Strauss) under the name J.


Approximate Word count = 1317
Approximate Pages = 5.3
(250 words per page double spaced)
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