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CASE STUDY : SUPER STOCKIST OPERATION Mr. Neeraj Gupta, Regional Manager, UP contacted Mr. Vidur Vyas, Sr. Sales Officer FPD on 20th June 2002.in his Gorakhpur Territory. On going through the territory information, he being fresh to Dabur System from HLL is upset the way the super stockist operation is done in that territory. He tried explaining Mr. Vyas the conditions in which the super stockist & sub stockist to be appointed. He also explained the logic on which the system should operate. Mr. Vyas, an old hand in Dabur had the resistance to accept a change suggested to him. As Mr.
Approximate Word count = 401 Approximate Pages = 1.6 (250 words per page double spaced)
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