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Current and future needs of our customers
Communicate anytime; anywhere summarizes Verizon Wireless’s customers’ needs. We realize that even when they are miles away from their homes and desks, they want to be productive, so it is our plan to provide easy-to-use wireless services that revolutionizes our customers’ personal and business communications. ... Verizon Wireless customers currently benefit from numerous strategic alliances that the company has fostered, these alliances continue to provide competitive advantage to our various stakeholders and the alliance strategy happens to be part of a broad array of measures that would be implemented going forward. ... Verizon Wireless intends to increase its coast-to-coast network to other markets, this is a challenge considering the limitation of the CDMA technology, and nevertheless Verizon Wireless intends to spread its award winning technology.
Porter’s Model:
Substitutes (positive)
Wireless is rapidly replacing landline technology. ... Wireless technology has also become a serious threat to the traditional landline that had acted as a monopoly for decades. ... However, the convenience aspect of wireless technology will prove advantageous over the threat of substitutes/alternatives. Coupled with internet capability, wireless technology has a low risk from other modes of communication.
Rivalry among Competitors (negative)
The major players in the wireless industry are positioning themselves to acquire lucrative assets owned by cablevision. The potential to expand one’s network and to improve operations, has made the assets very attractive to Verizon Wireless, Cingular Wireless and AT&T. Cablevision is exercising maximum leverage by maintaining that it does intend to be a player in the lucrative wireless sector.
Approximate Word count = 1236
Approximate Pages = 4.9
(250 words per page double spaced)
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