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Section 1:
Founded by two Stanford computer scientists in 1984, and brought public in 1990, Cisco Systems, Inc. ... 2
The company’s primary products were routers, switches and devices that controlled the hardware and software that managed the complex TCP/IP networks that made up the Internet and corporate intranets. 3
Even though Cisco had been growing at a rapid rate, the US economy had slowed and for the first time Cisco missed its quarterly earnings expectations and expected to the next quarter to be the same. However John Chambers, Cisco’s president and CEO, and Pete Solvik, a senior VP and CIO, believed that one of the keys to continued growth, profitability and overall success was the continued leadership in the adoption and use of Internet technology. 4 Cisco was regarded as one of the leading examples in terms of being one of the most successful Internet companies and faced the challenge of maintaining that image. IT leadership and organization will play an important role in enabling Cisco to uphold that reputation.
Section 2:
With the ever-evolving needs of information technology, for companies to be as successful as Cisco, good IT leadership is imperative. ...
In the case of Cisco we know John Chambers was a dedicated and was always seeking to improve the Company. ... Chambers told Solvik that as the company moved towards its goal of becoming a $50 billion company and number one or two in communications equipment sold, he still wanted to see incremental benefits from the Internet and IT in the next five years as he had gotten in the previous five years. ... Cisco had been an early adopter of Internet technology and was widely recognized as a leader in this area. Both Chambers and Solvik believed that e-commerce and Internet initiatives need to become a top CEO and board-level priority. 7 Whether your talking about Cisco or any of their key customers, strategic use of the Internet in terms of being a core part of ones philosophy doesn’t really work until the top executives, particularly the CEO, takes an active leadership role in the company. 8 In the case of Springs Industries Inc., CEO, Crandall Bowles made it a priority on her agenda to hone in on the company’s information systems strategy and determine both the breadth of expenditures and pace of innovation necessary for the coming years. ... ” 11
Michael Dell’s ability to foresee the Internet as means of reaching out to more customers is a prime example of technological foresight.
Approximate Word count = 2038
Approximate Pages = 8.2
(250 words per page double spaced)
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