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	Lands End Finacial Analysis
	About Lands’ End We are a company that directly markets traditionally styled clothing and apparel, along with domestic products like soft luggage. ... Financial Reporting for Fiscal Year 2002 2002 was a big year for us here at Lands’ End. ... How We Achieved Success Lands’ End is constantly changing and refreshing our assortment of clothing and home furnishings that we have to offer. ... Also we have created new and refreshed catalogs that make shopping at Lands’ End easy, informative, and even fun. We started a national advertising campaign, which started by reinventing the Lands’ End’s logo. The campaign delivered the Lands’ End message successfully. ... This allows our customers to get exactly what they want and not have to wonder if the sizes at Lands’ End will fit them. Approximate Word count = 622 Approximate Pages = 2.5 (250 words per page double spaced)

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