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... Introduction
On the 12th of August 2002, I began my work placement with the Royal Mail, working in the Campaigns team. Throughout the year, I have been able to experience and work on real marketing campaigns, and build on the lesson that I have learnt so far in my lectures
The purpose of this portfolio is to put in writing my experiences from the last twelve months of my work placement with the Royal Mail. ... The Placement
Whilst working in the Campaigns Team, I have had the opportunity to work on live campaigns such as Royal Mails Data Management services that offer large advertisers the opportunity to cleanse or update their data files.
It wasn’t until the mid point of my work placement that the Renewals Programe (a three year program of organizational changes to bring the business back into profitability) affected the Campaigns team.
Approximate Word count = 577 Approximate Pages = 2.3 (250 words per page double spaced)
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