Describe and evaluate changes in the representation of Feminity during 1980 1990
... series Cagney and Lacey will be used as an example to highlight these changes. “ Television reflects and refracts changes in the external world and rarely initiates any truly novel or innovative behaviour or practice” (B. ... dramas, during the 1970’s would generally depict women, female characters as attractive, middleclass and white. ... Stereotyping and sexism has played a major factor in the representation of women. ... Unlike drams, action films and comedies, soap operas have always been perceived to be feminine, feminine in form, on during the day, when it is assumed the majority of women were at home watching TV. ... During the 1980-1990 soap operas appeared to feature equal numbers of female to male protagonist, however the female role still wasn’t portrayed in any other way apart from the domesticated housewife, running around after the children and her working husband. ... ” (Fiske, pg226 ) This is often apparent of advertisements from this period (1980-1990). ... So the message of series was altered, from that of tackling openly sexism and feminity; “. ... The 1980’s brought about a lot of change with regard to increasing the number of women on our Television screens and an increase to the variety of roles they play, since this period of time there has been an increase in Female chat show, for e. ... There has been an notable increase with regard to female representation, but there is still a long way to go, while women are being offered more exciting roles they are still falling prey to the stereotypical views society feels they must portray or on the other hand playing roles that totally contradict the norm and stir up a whole new selection of stereotypes. The representation of women on TV.