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PART I
This book was not divided into actual chapters, but it was basically the story of how an area manager is turned into a Raving Fans manager. ... Charlie is the advocate for Raving Fans service. ... Charlie reveals the fact that he is there to show the Area Manager the 3 magic secrets of creating Raving Fans, the ultimate in customer service. ... Service today is so awful that customers expect to be abused, therefore one needs to create raving fans as opposed to just satisfied customers.
CH2: 1st Secret to Raving Fans Service. ... Starting from the front door, we can see how Varley’s creates Raving Fans. ... Leo Varley goes on to give the Area Manager the 1st secret to giving Raving Fans customer service. The first secret of Raving Fans Service was presented on a gold bracelet: DECIDE WHAT YOU WANT. ...
CH4: 2nd Secret to Raving Fans Service.
After a couple of weeks of work, the Area Manager receives a phone call from Charlie telling him it’s time to learn the 2nd secret of Raving Fans customer service. ... Raving Fans should say that their experience was GREAT or AMAZING. ... Finally to make sure that one keeps their customers happy, and that one is consistently providing great customer service one must keep track and tie this to promotions and raises to motivate their employees, and keep their customers Raving Fans.
CH5: 3rd Secret to Raving Fans Service. ... ” This was the highest level of customer service in Raving Fans. ...
Through the whole idea of this book, I have come to believe in doing whatever it TAKES to get your customer to be happy in your focus is the only way to provide Raving Fans service! ...
This book is definitely motivating, and drives me to provide Raving Fans service.
Approximate Word count = 2090
Approximate Pages = 8.4
(250 words per page double spaced)
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