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INTERNET CHANGES THE BANK BUSINESS MODEL
In Patagon Case, we can see how BSCH needed to entry to Internet World, it was lobbied. ... In the next paragraphs, I・ll analyze the Internet impact in the bank business model and I・ll take as example the Spain market due to Patagon・s adquisition for BSCH. ... Some examples are: Patagon (BSCH) and Uno-e (BBVA). ...
To conclude, I believe that the launch of Internet-only banks by the BSCH (Patagon) and BBVA (Uno-e) reveals that big Spanish players have adopted both offensive and defensive approaches, as these have also added Internet banking to their traditional distribution channels.
Approximate Word count = 466 Approximate Pages = 1.9 (250 words per page double spaced)
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