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Maslow’s Need Hierarchy
Abraham Maslow was a humanistic psychologist that, in the late 1960’s, developed an extensive theory that is still widely accepted in society today. ...
A main reason for this theories wide-spread practice is because not only does it provide a theory for human motives by simplifying them into a hierarchy, but also the motivation behind the motives which explains the behavior of the human being. ...
This theory that Abraham Maslow developed is known as the,“ need hierarchy theory ”, or more commonly, “ the needs pyramid. ... The theory is represented as a pyramid, with the larger, lower levels representing the lower common needs, and the uppermost point representing the need for self-actualization. ... For example, a person does not feel and cannot at all reach the second need until the demands of the first have been satisfied. ... ” After that this particular need is for the most part satisfied, people will neglect it and continue on to fulfill the next need in the process. ... These needs are: physiological needs, safety needs, social needs ( belongingness or love), esteem needs, and the need for self- actualization. ... The last need that will be activated and hopefully realized in the pattern is the need of self-actualization. Although, Maslow believed that very few people in society ever will have the opportunity to reach this step in the hierarchy pyramid. ...
The second need that people will want to have met is the area of the Safety needs. ... Children, however often display signs of insecurity and their need to be safe. ... People need to feel loved by others and to unconditionally be accepted by others. In other words, people need to be needed. Promoting company activities and interpersonal relationships with customers may be a large step in fulfilling this need.
The fourth level in the hierarchy are the Esteem Needs. People need to have a keen sense of self-respect and in turn be respected by others.
Approximate Word count = 1578
Approximate Pages = 6.3
(250 words per page double spaced)
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