6th flor muesum

...bition features such landmark ads as the groundbreaking "Eisenhower Answers America" spots of 1952, the notorious "Daisy Girl" ad from Lyndon Johnson's 1964 campaign, Ronald Reagan's "Morning in America" ads from 1984, and the controversial attack ads run during George H.W. Bush's 1988 campaign. The exhibition will be updated periodically as the 2004 campaign gains momentum. The Living Room Candidate: A History of Presidential Campaign Commercials, 1952-2004, is organized by the American Museum of the Moving Image. The exhibition is supported in part by American Airlines, The Dallas Morning News, The Adolphus Hotel and WFAA-TV. As the 2004 presidential campaign heats up this summer, The Sixth Floor Museum at Dealey Plaza opens The Living Room Candidate: A History of Presidential Campaign Commercials, 1952-2004. Created by The American Museum of the Moving Image, the exhibit features more than more than 200 of the most memorable and historically significant presidential commercials from every presidential campaign year since 1952, and includes historical background, and results from each election. The Living Room Candidate demonstrates how advertising techniques and styles have evolved over the years, even as basic strategy has remained the same. The exhib...

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