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Technological Environment
The technological environment of the alcohol industry is constantly changing and continually improving. New innovations within the industry are helping to prevent driving under the influence of alcohol and underage drinking, which are many times directly related to one another. ... ” To combat these problems the alcohol industry has jump-started a new era of technological innovations such as, ignition interlock systems, age/identification technology, age verification on alcohol websites, and educational software. ... “An ignition interlock is a sophisticated system that tests for alcohol on a drivers breath. It is a device that requires a vehicle operator to blow into a small handheld alcohol sensor unit that is attached to a vehicles dashboard. The car cannot be started if a person’s blood alcohol concentration is above a preset level (usually . ... Alcohol safety interlocks that meet the standards issued by the National Highway Traffic Safety Administration (NHTSA Conforming Products List and Technical Information Regarding Alcohol and Drug Law Enforcement Technology) not only require a test to start the engine, but also require a test every few minutes while driving (National Commission Against Drunk Driving). ...
In addition to the effort to reduce drunk driving, the industry has also made an effort to use technology to prevent sales of alcoholic beverages to minors. ... When used properly and consistently, an age verification device takes the burden of proof off of the retailer and places it on the individuals who are attempting to purchase alcohol.
Approximate Word count = 1161
Approximate Pages = 4.6
(250 words per page double spaced)
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